20 December, 2013

We need to reframe, rather than increase the volume


Jonathon Rowson.
Each of us needs to reframe our conversation about climate change.

The director of the Social Brain Centre at the Royal Society of Arts, Jonathon Rowson, list eight points that we need to consider if we are to effectively advance the conversation.

In a Guardian story headed: “Turning up the volume on climate change isn’t changing behaviour”, he notes that the scientific message on climate change is already loud and clear, but we persistently ignore it.

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